Duration: 1 day
Maximum Group Size: 20
Download course PDF
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WINNING
The Art of Influence
and Persuasion
Description:
This course is an
introduction to the social influence, heuristic thinking and the
principles of persuasion and how they can be used to affect people’s
attitudes and behaviours. It ventures into areas rarely covered by
other communication skills courses giving you an insight into the use
of proven influence techniques and strategies by highly successful
influence professionals.
Outcomes:
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Build more credibility
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Have
people agree to your requests more readily
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Develop rapport quicker
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Develop urgency in others
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Recognise opportunities to use influence principles ethically
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Understand the importance of questioning in an interaction
Key Areas
Covered:
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The Umbrella of
Influence
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Heuristic and
Systematic thinking
and Social Influence
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Instant influence
and affecting behaviour
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Shifting attitudes
in the longer term using persuasion
Method:
Instructor led,
course discussion, team exercise
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