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Getting the audience to physically do
something is a highly effective way of engaging them and drawing them
into the subject, and can be a good proof point if you are looking to
show that the majority in the action. It could be as simple as a show
of hands. We regularly work with Craig Tegel, Managing Director, of
Adobe and his team when they are starting a presentation on the power of
Adobe Acrobat.
Example
"Can I have a show of hands of who has
used Adobe Acrobat to open a document?... Who has used it in the last
month?... The last week?... As you can see, Adobe Acrobat is
everywhere. Chances are that if you send your document in PDF form,
whatever format it started as, it can be read by the receiver".
Example
When a Life Coach was invited to explain
what she did at a conference she started it like this:
"Good afternoon ladies and gentleman.
It’s getting late in the day and so I would like to ask you all to do
something for me and for yourself… Could every one please stand up and
stretch… Try and touch the ceiling. [after about 30 seconds]. Thank
you, please take your seats. Now, my question to you is would you have
done that if I hadn’t asked you to do it? [shaking of heads] You see,
that’s my job as a coach. I’m there to help my clients stretch… I help
them set stretch goals and help them achieve them when they might not
normally".
With thanks to Jerry Weissman - "Presenting to Win - The art of telling
your story".
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